The Custom name returned for the 1957 model year along with a new Custom 300 series, these two models sitting below the Fairlane and Fairlane 500. The base Custom was the bottom rung model, whose primary customers were fleet buyers. The Custom 300 was a step up and was intended for value conscious customers. The Custom and Custom 300 generally replaced the fleet oriented Mainline and mid range Customline, respectively, for 1957.
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Source Wikipedia: Ford CustomLead paragraph, manufacturertier 2Quote, Lead paragraph, manufacturer
produced by Ford in the United States, Canada and Australia in certain years from 1949 to 1981
Sources
1. Wikipedia: Ford Custom
WikipediaCustom and Custom 300 (1957-1959)
1957 model year along with a new
Year: Custom and Custom 300 (1957-1959)
1957 model year along with a new
Lead paragraph, manufacturer
produced by Ford in the United States, Canada and Australia in certain years from 1949 to 1981
Custom and Custom 300 (1957-1959), passage 2
was the bottom-rung model, whose primary
Body style, sedan: Custom and Custom 300 (1957-1959)
models sitting below the Fairlane and Fairlane
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