Eunos was the upscale, fun to drive sales channel and car marque that Mazda ran in Japan from 1989 to 1996, and in Australia from 1992 to 1996. Its cars were all on common Mazda platforms, and it sold the Eunos Roadster, which is the first generation MX-5, together with the Eunos Cosmo, the Eunos 500 and the Eunos 800. The marque was folded back into Mazda after the Japanese asset price bubble burst. Every Eunos model, generation and model year has its own page on this site, and each of them links back to this brand page.
Facts
Founded Year SignificanceThe Mazda marque that sold the MX-5 in Japan as the Eunos Roadster. 1 Ownership HistoryMazda, which created the marque in the late 1980s and folded it back into the Mazda range in 1996 1 Dissolved Year Connections
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Source Wikipedia: Eunos (automobile)Lead paragraph, ownertier 2Quote, Lead paragraph, owner
was a marque of Japanese automaker Mazda
Sources
1. Wikipedia: Eunos (automobile)
WikipediaLead paragraph, marque
was a marque of Japanese automaker Mazda, marketed as its upscale, fun to drive line.
Lead paragraph, years in Japan, end
The brand existed in Japan from 1989 to 1996, when sales operations were integrated into
History section, name revival
a nod to how the original MX-5 was sold as the Eunos Roadster in Japan
History section, launch
In the late 1980s, Mazda diversified in the Japan market with the launch of three new marques.
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