The Ford Bronco is a sport utility vehicle that Ford introduced for the 1966 model year as its first purpose built compact off-roader, developed to compete with the Jeep CJ and the International Harvester Scout. Produced across several generations until it was discontinued in 1996, the Bronco name was revived in 2021 for a new generation of off-road focused SUV aimed at recapturing the model's original rugged reputation.
Facts
SignificanceFirst SUV developed by Ford, a compact off-roader that initially competed against the Jeep CJ-5 and International Scout. 1 Manufacturer or Builder FAQs
Why did the redesigned Ford Bronco not arrive until 1978?
The redesign was delayed by the 1973 and 1974 oil embargo.
The redesign, codenamed Shorthorn, was initially slated for the 1974 model year but was delayed because of the 1973 and 1974 oil embargo and the resulting economic downturn. The new Bronco was based on the F-Series platform, which increased its length and width.
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Manufactured By
Also in Business Atlas: the manufacturer of this subject.
Sources
1. Ford Bronco, Wikipedia
Lead, sentence 2 (generations)
The first SUV model developed by the company, five generations of the Bronco were sold from the 1966 to 1996 model years.
Lead, sentence 1 (definition)
The Ford Bronco is a model line of SUVs manufactured and marketed by Ford.
Lead, sentence 3 (competitors)
Originally developed as a compact off-road vehicle using its own chassis, the Bronco initially competed against the Jeep CJ-5 and International Scout.
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