BMW Vision Alpina

The BMW Vision Alpina is a concept car developed by BMW under the BMW Alpina brand, presented as a one-of-one design study previewing the future direction of that brand. BMW chief designer Adrian van Hooydonk unveiled it at the Concorso d'Eleganza Villa d'Este in 2026, and it was designed by the former Polestar designer Maximilian Missoni, who has been responsible for BMW's luxury and Alpina design since September 2024. The Vision Alpina is a 5.20-metre-long four-seater coupe with a V8 gasoline engine. The front has a large BMW kidney grille that also evokes the shark nose of older BMW models, with a warm white colour chosen for the daytime running lights, and it has a panoramic roof and a Hofmeister kink in the C-pillar. The Alpina-typical decorative stripes are coated with clear lacquer, and the multi-spoke wheels have 20 spokes, 22 inches at the front and 23 inches at the rear.